Turn enterprise AI ideas into an investment-ready portfolio.
AURA helps AI & Automation CoEs, Process Excellence teams and transformation leaders continuously discover, capture and evaluate AI opportunities — using industry process intelligence, business context, data readiness and responsible-AI considerations.
Built for Insurance, Manufacturing, Retail and Pharma & Life Sciences.
Microsoft Azure◫ Available on
Azure Marketplace◇ Industry-specific
by design

You own the AI mandate.
But everyone has an AI idea.
Across a global enterprise, opportunities arrive from business units, operations teams, innovation programs, technology leaders and individual employees.
AURA gives AI & Automation CoEs, Process Excellence teams and transformation leaders one place to build, evaluate and continuously refine a global AI opportunity portfolio.
Which opportunities actually matter?
Compare ideas across functions, geographies and business units.
Where is AI genuinely suitable?
Separate tasks for AI, automation or human judgement.
How far should AI be allowed to go?
Determine the right level of autonomy for each opportunity.
What should we fund next?
Move from hundreds of ideas to a defensible portfolio.
Create a global pipeline of AI opportunities.
Innovation shouldn't depend on a quarterly workshop. AURA lets teams contribute opportunities into a common pipeline while the CoE evaluates them consistently and rapidly.

AURA already understands how your industry works.
AURA starts with industry process intelligence rather than a blank canvas. Select your industry to see the business landscape AURA understands.
From submission to settlement.
AURA maps the insurance operating landscape from business domains through processes, sub-processes and activities — creating the context needed to identify where AI can create value.
Built for carriers, MGAs/MGUs, TPAs, brokers and other insurance participants.
From enterprise domains to activities — the context AURA uses to identify AI opportunities.
Go beyond the use-case description.
AURA examines the work through the GSDA framework — understanding the goal, signals, decisions and actions behind an opportunity, together with business value, readiness and risk considerations.
Goal
What outcome is being achieved?
Signals
What information and data inform the work?
Decisions
What judgement must be made?
Actions
What happens after the decision?
AURA helps determine the appropriate level of AI involvement for each activity.
Not another AI assessment report.
An operating view of your AI portfolio.
One place to understand the opportunity landscape, compare unlike ideas and decide what deserves action.
Enterprise Opportunity Repository
Build a continuously evolving inventory of AI and automation opportunities across business units, functions, countries and processes.
Industry Process Map
See opportunities against the context of your industry — from major business domains down toward the activities and decisions where work happens.
AI Suitability & Autonomy View
Understand whether AI belongs in an activity and whether it should assist, operate with human oversight, or take on higher levels of autonomous execution.
Readiness & Risk View
Surface the conditions that can constrain execution — including data and signals, human dependency, explainability and the consequences of decisions and actions.
Comparable Opportunity Scores
Give the CoE a consistent basis for comparing fundamentally different opportunities across functions, geographies and business units.
Prioritized AI Portfolio
Separate what to invest in now, where readiness must improve, where conventional automation is enough, and where human judgement should remain central.
One process doesn't produce one AI answer.
Select an industry to see how AURA looks inside a process rather than treating the process itself as a single AI use case.
Motor Claims
AURA doesn't label ‘Claims’ an AI use case. It identifies where within Claims AI should assist, decide or act.
Make AI discovery continuous, not episodic.
Traditional discovery exercises produce a list of use cases at a point in time. AURA gives AI CoEs, Automation CoEs and Process Excellence teams a repeatable way to manage the opportunity portfolio as a living enterprise asset.
Built on Microsoft Azure.
AURA is built on Microsoft Azure for enterprises building their AI landscape within the Microsoft ecosystem.
Sign up for a quick AURA pilot.
Bring us one process, one function or a set of AI ideas. Use AURA to see what rises to the top — and why.
You probably already have more AI ideas than you can fund.
Run a focused AURA pilot against a business process, function or existing innovation backlog and see how industry context changes the way opportunities are evaluated.
